I’ve never liked defining myself by a single label. Since 2001, I’ve navigated the worlds of art, design, and technology, with a strong focus on social change.Starting in advertising agencies and design studios, I moved from graphic and web design to brand identity and art direction. My love for illustration has always been central to my work, whether digital or analog. Notable exhibitions include Essenza Coreutica (2007), exploring beauty through dance, and Dry Water (2013) at Bologna Water Design, a stop-motion film on water conservation.I aim to blend sensory experiences in my work, always considering the audience and message. Recently, my focus has been on UX design, creating intuitive web and mobile experiences.Projects like The Sound of Recycling (2023) and Respectful Boundaries (2023) reflect my commitment to social impact through art. The Box of Secrets (2022) transformed whispered messages into an interactive installation at Suspi in Mendrisio. With my last project, Connessioni Natura (Lugano 2024), I continue to explore eco-sustainable art. As chapter lead of Women in Digital Ticino and a member of Business Professional Women, I’m dedicated to empowering women in tech and amplifying diverse voices.I also initiate the new phase of MUDA (Museum of Digital Art) in Ticino as Director.To know more just contact me
Non mi è mai piaciuto definirmi con un’unica etichetta. Dal 2001 mi muovo tra i mondi dell’arte, del design e della tecnologia, con un forte focus sul cambiamento sociale.Ho iniziato in agenzie pubblicitarie e studi di design, per poi passare dal graphic e web design, alla brand identity e alla direzione artistica. La mia passione per l’illustrazione è sempre stata centrale nel mio percorso, sia digitale che tradizionale, come quella per la fotografia. Tra le mostre più significative: Essenza Coreutica (2007), che esplora la bellezza attraverso la danza, e Dry Water (2013) al Bologna Water Design, un film in stop-motion sulla conservazione dell’acqua.Il mio obiettivo è fondere esperienze sensoriali e sinestesiche, tenendo sempre conto del pubblico e del messaggio. Di recente mi sono concentrata sull’UX design, creando user experience accessibili e intuitive.Progetti come The Sound of Recycling (2023) e Respectful Boundaries (2023) riflettono il mio impegno per l’impatto sociale attraverso l’arte. The Box of Secrets (2022) ha trasformato messaggi sussurrati in un’installazione interattiva in Suspi, Mendrisio. Con uno dei miei ultimi progetti, Connessioni Natura (Lugano 2024), continuo a esplorare l’arte eco-sostenibile.Come chapter lead di Women in Digital Ticino e membro di Business Professional Women, mi dedico a valorizzare le donne nel settore tech e dare voce a chi non ne ha.Ho inoltre dato il via alla nuova fase del MUDA (Museum of Digital Art) portandolo da Zurigo in Ticino, come Direttrice.Per saperne di più, contattami
FS Lab
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CREATIVE DESIGNS
ART FOR CHANGE
LAB TO CRAFT
Francesca Sanfilippo’s art is focused on pushing boundaries and
enriching the human experience by blending creativity, technology, and
social impact.
Skills
Kindness
Digital and traditional Art
Event management
Content creator
Graphic Design
Art Direction
Statement
Francesca Sanfilippo, a visionary synesthetic creator since 2001,
seamlessly blends art and technology. An advocate for positive social
change, her diverse journey spans art direction, graphic and UX/UI
design, and impactful exhibitions exploring the fusion of sensory
experiences and technology.
